Editing
analysis of American hustle trailer.
-In
this trailer many jump cuts were used. The jump cuts were used to draw the
audience in, because it is a trailer of a movie the audience needs to be
attracted to the movie almost instantly so they are inclined to go out and
watch the film.
-The
jump cuts used also speed up the scene which shows the film is fast paced and
keeps the audience engaged at all times, always wanting to know what will
happen next.
-The typography of the characters names in the trailer jump in on the screen
the way in which they have been edited is that they match the pace of the music. They have a quick entrance and exit- this therefore created the effect of a climax being built.
-Finally the scene also uses cut away shots. This helps show they key points of the story in an efficient way without telling the whole story.
The overall effect these editing techniques have on the audience, is that they are put together to draw the audience in, essentially creating what a trailer should be.
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